Sally Seong

About

With extensive experience in design and visual merchandising, Seong Jiye has worked across major retail brands, exhibitions, and promotional campaigns. She has held key roles in SD Biotechnologies, Good People, SigongTech, and Cheil Worldwide, specializing in product displays, branding materials, and promotional assets.

Jiye has led the visual presentation of skincare, cosmetics, and men’s products for major retail channels such as Olive Young, Lalavla, and LOHBs. She has designed promotional displays, branding kits, exhibition materials, and retail graphics, ensuring a seamless and engaging customer experience.

Her expertise extends to graphic design for international exhibitions, duty-free branding, and promotional packaging, including shopping bags, banners, and marketing collaterals. In addition to her design work, she has managed vendor coordination, cost analysis, and production oversight to ensure efficiency and quality across projects.

With a strong background in retail branding and promotional design, Jiye continues to create compelling visual narratives that enhance brand presence and engagement.